Publicado em 03/08/2021 - News

Dias Carneiro advises on the acquisition of 4 leading digital advertising and marketing firms

Dias Carneiro Advogados acted as counsel to Imagination Unwired Serviços Digitais Ltda., a Brazilian subsidiary pertaining to Digital Reef’s group, on the acquisition of 100% of MobTarget. The Brazilian startup delivers unique mobile operator advertising solutions to brands and agencies, and it was previously owned by Arthur Alves Pereira, Bruno Siqueira de Carvalho, Rafael de Godoi Freire da Silva and Vista Tecnologia e Participações Ltda.

The law firm has also helped Digital Reef, Inc. (FifthPartners) acquire Flowsense, a specialized app engagement platform that helps large companies increase activation, retention and revenue in their apps. FifthPartners has relied on Dias Carneiro as well to handle the local aspects of IMOX’s and Lemmonet’s subsidiaries acquisition in Nicaragua, Panama, Argentina, Brazil, Mexico and Uruguay.

(…) Dias Carneiro Advogados counselled to Fifth Partners and Digital Reef with partner Artur Fernandes Andrezo (pictured), associates Débora Trovões Cabral and Kamila Ribeiro de Lima, and interns Marina Coelho de Camargo Penteado and Gabriella André Marques Pereira.

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